Description
You’ll be amazed at how easy it will be to write your next high-converting sales page!

HERE’S WHAT YOU’LL GET (26 PAGES)
- Step 1: Write a Bold Headline They Simply Can’t Ignore
Think about the last time you read a sales page online. Doesn’t matter what the product was; just think back and remember what action you took after reading that headline: Did you read further down the page before buying or did you click away, never to go back again?- Exercise: Use the core value template to help you brainstorm your headline.
- Exercise: Use this set of 10 Headline Formulas to write test headlines for your sales page.
- Exercise: If you want to add a subhead, create one for each of your 10 headlines.
- Step 2: Keep Them Enthralled With Kick-Ass Descriptive Copy
Now that you’ve grabbed their attention with your headline that makes a promise, you need to keep the readers engaged in your copy so they keep scrolling down the page, convinced that YOUR product is the answer to their prayers.- Exercise: Analyze how top influencers sell products or courses.
- Exercise: Take your top 3 headlines and write copy that would follow each of them.
- Step 3: Blow Their Minds With a Transformative Story
No matter how strong your sales copy is, nothing seals a sale more than a story showcasing how YOUR product changed someone’s life. Your audience wants to know how your product will help them solve their problem.- Exercise: Write a transformative story about yourself that builds trust and rapport.
- Exercise: Write your story using only 5 sentences.
- Step 4: Use Glowing Testimonials to Eradicate Their Fears
What’s the difference between a testimonial and transformational, narrative story?
Narratives focus on the end results of using your product while testimonials talk about the benefits of your product.- Exercise: Collect testimonials from past clients, but ask them to tailor their quote to one of the common client hang-ups from the list you send.
- Exercise: Write testimonials for busy clients.
- Step 5: Dazzle Them With a List of Phenomenal Benefits
Keep this thought at the back of your mind as your sales page comes into focus: Now is NOT the time for subtlety or veiled innuendo. Be proud and be bold. TELL the reader exactly what your product is, why they will benefit from buying your product, and tell them directly to buy.- Exercise: Create a list of 5-8 benefits that customers will get from purchasing your offer. Use gripping and active language.
- Exercise: Refine your benefit list. Which ones make it clear that your offer is an amazing deal, worth far more than you’re charging?
- Step 6: Blast Through Buying Barriers With an Iron-Clad Guarantee
One of the best ways to convince people to buy your offer is to give them a solid money-back guarantee. A guarantee is simply a safety mechanism for the buyer and shows that you’re a trusted business person, not a rip off artist.- Exercise: Look at your top influencers from Step Two and compare their money-back guarantees. Look for similarities and differences.
- Exercise: Craft your own guarantee and implement a customer service/return procedure.
- Exercise: Map out your customer service/money-back guarantee process.
- Step 7: Seal the Deal With a Powerful Call-to-Action
Last but not least, it’s time to create your Call to Action (CTA).- Exercise: Brainstorm some calls to action that incorporate strong, convincing language.
Here are several ideas to help getting started…
- Use it to plan your own Facebook live videos – you could do one livestream for each step the planner.
- After you’ve used the planner, put together a case study based on your own results and sell your system as a workshop or course or webinar.
- Create an opt-in from a portion of this planner to grow your lists.
- Gather experts and host a webinar on this topic and use this planner as one of your upsells.
- Design a 7-day challenge around this planner walking your audience through each step with a video, audio, or guest expert interview.
- Offer this planner and a quick tutorial video as a bonus when people purchase your coaching package.
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(Personal Use Only) Terms and Conditions
- This content can be used as inspiration to create audio/webinar/video products.
- You can alter any of the graphics.
- You can teach it through webinars, teleclasses, workshops, ecourse, videos, etc.
- You can use several of the ideas above.
- You may NOT pass on the package or program in its original state as you have purchased it from us.
- Can NOT be used as affiliate bonuses to promote other offers.
- You may not load the content up on Kindle as a book (that’s against Amazon’s terms of service and can get your account banned).
- Can NOT add to free membership sites.
- You may not give away or sell the content after purchasing.
- You may not give away, transfer, or sell your license to this content.
Refund Policy:
All sales are considered final and there will be no refunds issued based upon it’s a digital download. You’ll receive everything we stated on this page. Please read carefully before you purchase.
* These terms are subject to change. It is your responsibility to check the current terms before you use any of our content.
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