Digital Content Strategy
Digital Empire – Get a “FAST” head start on content creation each month pre-done for you.
Affiliate marketing is one of the modern ways of making money. It is a marketing arrangement where online retailers pay a commission to an external site for traffic or sales generated from referrals. Social media has significantly helped affiliate marketers extend the reach of their campaigns and make more residual income. If you are new […]
The success of your efforts in affiliate marketing are ultimately going to be determined by the number of people who respond to what you are bringing the table. Finding these people can demand a certain amount of effort on your part. What you are going to have to do is build a list that you […]
Affiliate marketing is a relatively new industry. The concept has been around for many years now. Paid reviews in newspapers, endorsements on radio and commercials on television have been different forms of advertising. Although not advertising in the strictest sense of the term, affiliate marketing does have its roots in the prevailing practices. Social networks, […]
There is no rule that requires you to issue affiliate disclosures. However, you should have one if you are a professional affiliate marketer who plans to succeed in the affiliate marketing and networking niche. Affiliate disclosures are a short statement declaring that the review, report or opinion published on a webpage or website is authored […]
Evergreen products requires a marketing strategy that focuses on the long-term. With evergreen marketing, you are going to have the ability to create an approach that will help to continue generating leads and meaningful attention for years and years to come. This is a concept that has been around for a long time, although it […]
The word ‘niche’ has more than one meaning. It can be used as a noun, adjective or verb. In business jargon or in a profession, niche means specialization. A doctor can specialize in ailments of the heart, kidneys, eyes, brain or liver. There are surgeons, dentists and orthodontists, oncologists and ophthalmologists among others. All these […]
Imagine two stores sitting side-by-side in a popular shopping mall. One is your go-to shop for just about everything. They sell garden tools, candy bars, T-shirts, car parts and baby bottles. The other is more exclusive. In fact, the only thing they sell is chocolate. Belgian chocolate, Swiss chocolate, dark and milk chocolate, chocolate covered […]
If there’s one mistake that new—and sometimes even established—business owners make, it’s this: failing to develop a clear vision of her ideal client. Too often we think our service or product is “for everyone.” And while it might be true that everyone could use your help, it’s simply not possible for you and your brand […]
Here’s secret successful marketers know: customers don’t buy a product. They buy you. Your personality. Your experience. The unique qualities only you possess. There was a time when “branding” meant a corporate-looking logo and a slick catalog, but in today’s online marketplace, the real value is not in appearing to be a big company, but […]
Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most powerful tool in your arsenal. As humans, we love a good story, and when it resonates with us, it can drive us to take action when nothing else can. Think about it. Which would you rather […]